Pioneering Design Systems
East Side Games | 2017
Principle UX UI Designer.
East Side Games has a recipe that works for them.
As principle UX designer for all products, my aim was twofold;
Standardize UI patterns and expected behaviours for all products.
Raise UX maturity within the studio by creating a reskinnable design system.
Result.
With Revenue of $21.4M, the company continues to benefit from the systems.
This is a source of great pride.










Rinse, Repeat, Profit.
Developed originally for Trailer Park Boys: Greasy Money, this design system has been reskinned and reused on several successful projects.
A Packaged suite of tools including the design systems are now being licensed as an accelerator kit for other indie developers.